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The games we love reveal something true about who we are, and about the world that made them. They Create Worlds is a podcast about the people, technology, and forces that built the video game industry.
Through video game history, the show looks at how culture, business, and technology shaped what we play, tracing the choices and circumstances that led to the games so many people around the world enjoy.
Each episode digs into where games came from, who made them, and why they were made the way they were. Business decisions, technological shifts, and creative choices all shaped what ended up on screen, and the show covers all of it together, not just one piece in isolation.
Hosted by Alex Smith and Jeffrey Daum, They Create Worlds grew out of long conversations about the strange corners of the industry and the patterns that only show up when you look across companies, platforms, and decades. That conversational feel remains, built on careful research, clear structure and editing that makes even the deepest topics easy to listen to.
History turns out to be less settled than it looks. New documents surface, memories conflict, and the clean stories about why things happened the way they did rarely survive contact with the evidence. The show digs into all of that, following the creative and business forces that pushed and pulled on each other, and uncovering the human stories that lie beneath the games so many people around the world enjoy.
New episodes are released twice a month.
The games we love reveal something true about who we are, and about the world that made them. They Create Worlds is a podcast about the people, technology, and forces that built the video game industry.
Through video game history, the show looks at how culture, business, and technology shaped what we play, tracing the choices and circumstances that led to the games so many people around the world enjoy.
Each episode digs into where games came from, who made them, and why they were made the way they were. Business decisions, technological shifts, and creative choices all shaped what ended up on screen, and the show covers all of it together, not just one piece in isolation.
Hosted by Alex Smith and Jeffrey Daum, They Create Worlds grew out of long conversations about the strange corners of the industry and the patterns that only show up when you look across companies, platforms, and decades. That conversational feel remains, built on careful research, clear structure and editing that makes even the deepest topics easy to listen to.
History turns out to be less settled than it looks. New documents surface, memories conflict, and the clean stories about why things happened the way they did rarely survive contact with the evidence. The show digs into all of that, following the creative and business forces that pushed and pulled on each other, and uncovering the human stories that lie beneath the games so many people around the world enjoy.
New episodes are released twice a month.
Episodes

Thursday Jun 01, 2023
Atari’s Sinking Ship
Thursday Jun 01, 2023
Thursday Jun 01, 2023
TCW Podcast Episode 187 - Atari's Sinking Ship
In part two of our look at Atari and the reasons behind the crash of the mid-1980 we see how Atari's handling of the excess product led to its downfall. The idea that they could treat this like any other overstock of products and push through did not consider the consumer's lack of knowledge. Together with the massive price reduction in the hardware for not just the VCS, but also the 5200 further eroded consumer confidence and understanding. By the time Atari started taking the drastic measure they needed to right the company they were sold by Warner because Warner could not afford the depression in stock price. Though logistics may not be the most exciting topic. It really is the core of what lead to the crash, and how Atari got into and failed to manage it speaks volumes about what future companies would need to do in order to survive.
ET Commercial Christmas: https://www.youtube.com/watch?v=K7LwjROqsQw
TCW 133 - Rolling Dice with the Parker Brothers: http://podcast.theycreateworlds.com/e/rolling-dice-with-the-parker-brothers/
2600 Pitfall: https://www.youtube.com/watch?v=pslbO6Fddhw
Skeet Shoot: https://www.youtube.com/watch?v=_UWJFOUBxTo
New episodes are on the 1st and 15th of every month!
TCW Email: feedback@theycreateworlds.com
Twitter: @tcwpodcast
Patreon: https://www.patreon.com/theycreateworlds
Alex's Video Game History Blog: http://videogamehistorian.wordpress.com
Alex's book, published Dec 2019, is available at CRC Press and at major on-line retailers: http://bit.ly/TCWBOOK1
Intro Music: Josh Woodward - Airplane Mode - Music - "Airplane Mode" by Josh Woodward. Free download: http://joshwoodward.com/song/AirplaneMode
Outro Music: RolemMusic - Bacterial Love: http://freemusicarchive.org/music/Rolemusic/Pop_Singles_Compilation_2014/01_rolemusic_-_bacterial_love
Copyright: Attribution: http://creativecommons.org/licenses/by/4.0/

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